Privacy Policy
Effective date: May 1, 2026
Gradient Solutions, Inc. ("Gradient," "we," "our," or "us") operates the website at withgradient.co (the "Site"). This Privacy Policy explains what information we collect, how we use it, and your choices regarding that information.
By visiting the Site or submitting information through it, you agree to the practices described below. If you do not agree, please do not use the Site.
1. Information We Collect
Information you provide directly
Early access applications. When you submit the "Apply for early access" form, we collect your name, email address, company name, and any other details you choose to include.
Scheduling via Calendly. When you book a call through our Calendly link, Calendly collects your name, email address, and calendar availability on our behalf. Please also review Calendly's Privacy Policy.
Direct correspondence. If you email or message us, we retain a record of that communication.
Information collected automatically
Usage data. When you visit the Site, our servers and analytics tools automatically log your IP address, browser type, operating system, referring URLs, pages visited, and time spent on the Site.
Cookies and similar technologies. We use cookies and similar tracking technologies to understand how visitors use the Site and to improve your experience. You can disable cookies in your browser settings, though some features may not function properly as a result.
2. How We Use Your Information
We use the information we collect to:
Respond to your inquiries and schedule consultations
Communicate with you about Gradient's services, updates, and early access
Analyze and improve the performance and content of the Site
Comply with applicable legal obligations
Protect the security and integrity of the Site and our business
We do not sell your personal information to third parties. We do not use your information for automated decision-making that produces legal or similarly significant effects.
3. How We Share Your Information
We may share your information in the following limited circumstances:
Service providers. We engage trusted third-party vendors (such as Calendly, website analytics providers, and email platforms) that process data on our behalf under confidentiality obligations consistent with this Policy.
Professional partners. Gradient partners with licensed CPA professionals to deliver accounting and tax services. Information necessary to provide those services may be shared with those partners.
Legal requirements. We may disclose information when required by law, regulation, court order, or to protect the rights, property, or safety of Gradient, our users, or the public.
Business transfers. If Gradient is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will provide notice before your information is transferred and becomes subject to a different privacy policy.
4. Third-Party Services
The Site integrates with or links to third-party services including Calendly and Framer. These services have their own privacy policies, and we encourage you to review them. We are not responsible for the privacy practices of third-party services.
5. Data Retention
We retain personal information for as long as necessary to fulfill the purposes described in this Policy, provide our services, and comply with legal obligations. When information is no longer needed, we delete or anonymize it in accordance with our internal data management practices.
6. Data Security
We implement reasonable administrative, technical, and physical safeguards to protect your information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
7. Children's Privacy
The Site is not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, please contact us and we will promptly delete it.
8. Your Rights — California Residents (CCPA)
If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA):
Right to Know. You may request information about the categories and specific pieces of personal information we have collected about you, the sources, the business purpose, and the categories of third parties with whom we share it.
Right to Delete. You may request that we delete personal information we have collected from you, subject to certain exceptions.
Right to Correct. You may request that we correct inaccurate personal information we hold about you.
Right to Opt-Out of Sale or Sharing. We do not sell or share personal information for cross-context behavioral advertising purposes.
Right to Non-Discrimination. We will not discriminate against you for exercising any of your CCPA rights.
To exercise any of these rights, please contact us at privacy@withgradient.co. We will respond to verified requests within 45 days as required by law.
9. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. When we make material changes, we will update the effective date at the top of this page. We encourage you to review this Policy periodically. Continued use of the Site after any changes constitutes your acceptance of the updated Policy.
10. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please reach out:
Gradient Solutions, Inc.
Email: privacy@withgradient.co